High-Intent Solar Appointments. Verified Homeowners. Performance-Based.
Solar buyers are some of the most competitive, high-value leads in the market. IMPACTA helps solar companies cut through the noise with verified homeowners, pre-qualified appointments, and follow-up systems that convert high-ticket installs.
The Solar Homeowner Decision Funnel
Awareness
They see the ads — but trust is low at this stage.
Interest
They compare companies. Fast response wins the conversation.
Evaluation
We nurture through objections, incentives, and timing.
Decision
Appointment quality determines the sale — not the ad.
Why Homeowners Choose One Solar Company Over Another
Solar decisions are financially heavy and emotionally loaded. Homeowners want clarity, savings, stability, and a company they can trust long-term.
IMPACTA positions solar companies as transparent, credible, and reliable — long before your rep arrives for the in-home or virtual consultation.
The 5 Biggest Solar Objections — And How We Overcome Them
Cost
We frame long-term savings, tax credits & payoff timeline.
Roof Condition
We pre-qualify roof age and suitability.
Timing
We nurture until they're ready — without losing the sale.
Confusion
We simplify financing, warranties & installation steps.
Trust
We position you as the credible, low-pressure choice.
Solar Appointment Qualification Matrix
Homeowner Verification
We confirm ownership, roof type, shading, address, and utility usage.
Financial Fit
Credit score, financing eligibility, monthly bill targets.
Timing Readiness
We identify timeline and follow-up until they’re ready to install.
Our Performance Model for Solar
Phase 1: Solar Diagnostic — $350
We analyze your solar pipeline from awareness to install.
- Lead response audit
- Qualification test
- Objection analysis
- Full solar growth plan
Phase 2: Pay-Per-Appointment (Solar)
Only pay for verified homeowner solar bookings.
- Homeowner verification
- Roof & utility qualification
- Financing readiness screening
- Performance reporting
Ready to Book More Qualified Solar Appointments?
Start with your Solar Diagnostic & get your custom PPA rate.
Start My Diagnostic